What Makes a News Release Newsworthy?
I was reading a post about press releases on the Small Business Brief forum where I’m a moderator. The poster was referencing something she’d read which said announcements about new products or new...
View ArticleReview: Deep Publicity Public Relations Course from Marcia Yudkin
By Karon Thackston © 2009, All Rights Reserved I’ve always had a healthy respect for Marcia Yudkin. She is one of the best-known publicity experts on the web today. I’ve bought a couple of her public...
View Article3 Attention-Worthy Ideas for Your Next Press Release (and Why they Work so Well)
Practically everybody has dreams of earning a bit of media coverage and being flooded with business. Unfortunately, that’s easier said than done. The main reason most press releases fail is because...
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